Transparent Representation. REAL Results.
WHERE CLEAR THINKING, BOLD REPRESENTATION AND HONEST RELATIONSHIPS DRIVE BETTER OUTCOMES.
Publisher Representation |
Media Sales |
Go-To-Market Strategy |
Partnership Development |
Relationship Management |
Publisher Representation | Media Sales | Go-To-Market Strategy | Partnership Development | Relationship Management |
Our Services.
PUBLISHER REPRESENTATION
Tideline acts as your dedicated commercial partner in the Australian market, championing your media assets with clarity and confidence.
We manage agency relationships, identify revenue opportunities and represent your brand with professionalism. Our goal is simple: strong advocacy, transparent communication and consistent commercial growth.
PARTNERSHIP DEVELOPMENT
Tideline helps identify, build and strengthen the the media assets in your business. We connect you with the right agencies, brands and collaborators to expand your commercial ecosystem.
Our approach is proactive, strategic and grounded in long-term value for all parties to deliver mutually beneficial outcomes.
MEDIA SALES
We manage the full sales cycle—from prospecting and pitching to negotiation and delivery.
With deep agency networks and an insight-led approach, Tideline presents your media assets in a way that resonates and converts. Every conversation is guided by honest advocacy, clarity and commercial intent.
RELATIONSHIP MANAGEMENT
Strong relationships drive strong revenue, and Tideline manages every interaction with care and consistency.
We keep partners informed, supported and connected through proactive communication and honest engagement. The result: long-term trust and repeat business.
GO-TO-MARKET STRATEGY
For international and emerging media owners, Tideline delivers a structured, confident path into the Australian market.
We offer market intelligence, category insights, introductions and representation to build a strong foundations in market. Our approach ensures you enter the market with clarity, credibility and confidence.
ADVISORY
Tideline provides strategic guidance across pricing, positioning, product development and go-to-market planning. We help you cut through noise and make informed decisions grounded in market reality. Our advice is practical, transparent and always aligned to long-term growth.
STRATEGIC MEDIA REPRESENTATION BUILT ON TRUST AND HONEST ADVOCACY
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DRIVING GROWTH FOR OUR PARTNERS
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STRATEGIC MEDIA REPRESENTATION BUILT ON TRUST AND HONEST ADVOCACY | DRIVING GROWTH FOR OUR PARTNERS |
WHO WE WORK WITH
Tideline is proud to represent the Ausmerican Aces Podcast Network
A modern sports network powered by elite athletes, creators and remarkable fan engagement
Long-form authenticity and short-form virality across Audio, Video, Social and Live Events
Get in touch today to partner with us in 2026
ABOUT US.
TRANSPARENT REPRESENTATON. STRONGER RESULTS.
Tideline is a media representation and commercial advisory business built on the belief that transparency delivers better results.
We partner with publishers, platforms, and emerging media businesses to unlock revenue, strengthen relationships, and deliver clear, accountable growth in the Australian market.
With cross channel expertise across TV, digital, OOH, Audio, Social, retail media and emerging channels, Tideline blends commercial strategy creation with hands-on sales execution.
Tideline acts as a true extension of your business. With deep industry connections across Australia and New Zealand, Tideline is the perfect partner to identify growth pathways, build your advertiser and agency relationships, and ultimately drive incremental revenue from your media assets
A TRUE EXTENSION OF YOUR BUSINESS
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FOCUSED ON GROWING YOUR PRESENCE IN MARKET
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A TRUE EXTENSION OF YOUR BUSINESS | FOCUSED ON GROWING YOUR PRESENCE IN MARKET |
MEET THE TEAM
BILLY GIRDWOOD
FOUNDER & MANAGING DIRECTOR
Billy is a media sales and commercial strategy specialist, with more than a decade of experience driving growth for premium publishers and emerging media businesses across Australia and New Zealand.
Known for his clarity, honesty, and relationship-first approach, Billy has helped launch, scale, and represent TV, digital, OOH, retail media, audio and social publishers.
Before founding Tideline, Billy led high-value commercial partnerships for businesses including TVNZ, Asahi Beverages, Torchmedia and Seven West Media in addition to and a range of independent publishers and platforms.
His career has been built at the intersection of revenue generation, commercial strategy and navigating complex media ecosystems — always with a focus on creating real value for publishers, advertisers and agencies.